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Visual Design Manager



Posted on Wednesday, March 27, 2024

Department: Member Engagement Marketing, Visual Design Team

Who are Tide:

At Tide, we’re on a mission to save businesses time and money. We’re the leading provider of UK SME business accounts and one of the fastest-growing FinTechs in the UK. Using the latest tech, we design solutions with SMEs in mind and our member-driven financial platform is transforming the business banking market. Not only do we offer our members business accounts and related banking services, but also a comprehensive set of highly connected admin tools for businesses.

Tide is about doing what you love. We’re looking for someone to join us on our exciting scale up journey and be a part of something special. We want passionate Tideans to drive innovation and help build a best-in-class platform to support our members. You will be comfortable in ambiguous situations and will be able to navigate the evolving FinTech environment. Imagine shaping how millions of Tide members discover and engage with business banking platforms and building this on a global scale.

We’re the UK’s leading provider of smart current accounts for sole traders and small companies. We’re also on a mission to save business owners time and money on their banking and finance admin so they can get back to doing what they love - for too long, these customers have been under-served by the big banks.

Our offices are in London -UK, Sofia - Bulgaria, Belgrade - Serbia and Hyderabad -India, where our teams are dedicated to our small business members; revolutionising business banking for SMEs.

We’re scaling at speed with a focus on hiring talented individuals with a growth mindset and ownership mentality, who are able to juggle multiple and sometimes changing priorities. Our values show our commitment to working as one team, working collaboratively to take action and deliver results. Member first, we are passionate about our members and put them first. We are data-driven, we make decisions, creating insight using data.

We’re also one of LinkedIn’s top 10 hottest UK companies to work for.

About You

You’re an experienced (7+ years) visual/marketing designer with solid experience and understanding of what it takes to craft and deliver great visual design work. You have a broad portfolio of work, covering CRM, web, mobile, brand, campaign and motion/video and ideally 3D skills. You demonstrate a deep understanding of consumer behaviour and a great passion for new and creative trends.

You have successfully led a creative team or have demonstrated strong mentorship of other designers during your career. You have a strong collaborative work ethic, with the seniority to influence and develop the Tide brand within the marketing and product design community.

Some of the things you’ll be doing:

Sitting within Member Engagement Marketing, we support Tide’s Marketing teams (and beyond) with designing creative assets. We work with stakeholders across the business to create appealing and effective creative solutions to business and marketing problems. We work closely with visual design colleagues in acquisition marketing, as well as in UX design, to ensure we maintain and represent a consistent brand image across all touchpoints and markets.

  • Developing and maintaining the visual elements of the Tide brand ensuring consistency across all brand touchpoints
  • Creating engaging and creative graphics that visually represent Tide and its member base of micro and small to medium enterprises
  • Working alongside marketers, PR, product teams, and other departments to create and deliver assets
  • Preparing and distilling creative briefs into high-impact visual concepts, designs, and templates
  • Collaborating closely with cross-functional teams and incorporate feedback to refine designs and ensure they align with the brand's strategic objectives
  • Providing direction and development to team members

You’ll be a great fit if:

  • You have 7+ years of experience in the field of graphic/visual design and have developed compelling design concepts
  • You have successfully led a creative team or have demonstrated strong mentorship of other designers during your career
  • You are an expert in using Figma, Adobe Photoshop, After Effect, Illustrator, Sketch, InDesign and other design software
  • You have worked on large scale campaigns across a broad range of media and turned around brief to final creative in a fast-paced environment
  • You are proficient in video editing and animation
  • You have a keen eye for aesthetics and details
  • You have spent time on delivering collateral across a number of channels and have views on their different requirements
  • You have experience with testing across creatives, messaging, audiences
  • You stay updated on current trends and competitors within the design sphere
  • You have an understanding of HTML/CSS

What you’ll get in return:

Make work, work for you! We are embracing new ways of working and support flexible working arrangements. With our Working Out of Office (WOO) policy our colleagues can work remotely from home or anywhere in their home country. Additionally, you can work from a different country for 90 days of the year. Plus, you’ll get:

  • 25 days paid annual leave
  • 3 paid days off for volunteering or L&D activities
  • Extended maternity and paternity leave covered by the company
  • Personal L&D budget in the amount of 1000 BGN per year
  • Additional health & dental insurance
  • Mental wellbeing platform
  • Fully covered Multisports card
  • Food vouchers
  • Snacks, light food, drinks in the office
  • WFH equipment allowance

Tidean Ways of Working

At Tide, we’re Member First and Data Driven, but above all, we’re One Team. Our Working Out of Office (WOO) policy allows you to work from anywhere in the world for up to 90 days a year. We are remote first, but when you do want to meet new people, collaborate with your team or simply hang out with your colleagues, our offices are always available and equipped to the highest standard. We offer flexible working hours and trust our employees to do their work well, at times that suit them and their team.

Tide is a place for everyone

At Tide, we believe that we can only succeed if we let our differences enrich our culture. Our Tideans come from a variety of backgrounds and experience levels. We consider everyone irrespective of their ethnicity, religion, sexual orientation, gender identity, family or parental status, national origin, veteran, neurodiversity status or disability status. We believe it’s what makes us awesome at solving problems! We are One Team and foster a transparent and inclusive environment, where everyone’s voice is heard.