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Product Marketing Manager - Competitive Intelligence



Marketing & Communications, Product
Florida, USA
Posted on Thursday, March 28, 2024

Strength in Trust

OneTrust unlocks the full potential of data and AI, securely and responsibly. Our platform enforces the secure handling of company data, empowering organizations to drive innovation responsibly while mitigating risks. With a comprehensive suite of solutions spanning data and AI security, privacy, governance, risk, ethics, and compliance, OneTrust enables seamless collaboration between data teams and risk teams to enable rapid and trusted innovation. Recognized as the market leader in trust, OneTrust boasts over 300 patents and serves more than 14,000 customers globally, ranging from industry giants to small businesses.

Primary Locations: Atlanta, New York City, San Francisco, or Seattle

The Challenge

We are looking for an experienced product marketing professional to take ownership of our Competitive Intelligence program within the product marketing team. As the Senior Product Marketing Manager for Competitive Intelligence, you will be instrumental in enabling sellers, guiding product roadmap decisions, and ensuring differentiation in the market.

Your Mission

  • Develop and own a comprehensive Competitive Intelligence program, outlining key components to empower sellers and guide product development decisions.
  • Conduct thorough market research, competitor analysis, and customer interviews to identify key differentiators and translate them into actionable insights.
  • Work closely with the sales team to understand their needs, providing them with the necessary tools, information, and training to effectively compete in the market.
  • Lead the creation of internal content and assets, such as competitive positioning documents, and training materials, to empower the sales team.
  • Collaborate with product management to understand and define product requirements and roadmap based on competitive landscape and customer feedback.
  • Stay abreast of industry trends and competitor activities, providing insights and recommendations to guide strategic product decisions.
  • Present findings and recommendations to internal stakeholders, including sales teams, product managers, and executives.
  • Own the coordination and execution of initiatives that enhance competitive positioning and differentiation in the market.

You Are

  • Strategic Thinker: Develop and own a Competitive Intelligence program aligned with company objectives.
  • Collaborative Partner: Contribute to product roadmaps through collaboration with Product Management.
  • Empathetic Communicator: Understand sales challenges, providing actionable insights for effective competition.
  • Creative Asset Creator: Excel in crafting internal assets to empower the sales team.
  • Influential Decision-Maker: Guide product requirements and roadmap decisions based on insights.
  • Industry Savvy: Stay informed about industry trends, providing strategic insights for differentiation.
  • Effective Presenter: Confidently convey findings to internal stakeholders, influencing decisions.
  • Initiative Taker: Proactively own initiatives to enhance competitive positioning in the market.
  • BA/BS degree in business or marketing or equivalent
  • Minimum 8 years in product marketing
  • Enterprise software experience preferred
  • Excellent communication, presentation, writing, editing, and project management skills
  • Ability to travel as needed

Extra Awesome

  • Worked at a privacy, security, compliance, or data governance software company previously in similar capacity
  • Previous experience in a product marketing role with a focus on building and owning a Competitive Intelligence program.
  • Proven track record of influencing product roadmaps and features based on competitive insights.
  • Relevant certifications in Product Marketing or Competitive Intelligence.
  • Exceptional analytical and strategic thinking skills

For California, Colorado, Connecticut, Nevada, New York, Rhode Island, and Washington-based candidates: the annual base pay range for this role is listed below. Within this range, individual pay is determined by several factors, including location, job-related skills, work experience, and relevant education and/or training. This role may also be eligible for discretionary bonuses, equity, and/or commissions, as well as benefits.

Salary Range
$123,750$185,625 USD

Where we Work

OneTrust embraces a hybrid working model. Our Working@ OneTrust initiative is our way of clarifying where we hire, how we work together, and where we’re located in that hybrid model.

The underlying “why” for Working@ is that we are intentional about the culture that we want to create together. That includes bringing teams together, in-person, throughout the year to collaborate, build connections, learn from each other, and celebrate our wins to Finish Stronger.

We are committed to a flexible approach informed by a set of guiding principles. You’ll see that reflected in our worker designations: “Office-flex” and “Location-flex”.

  • Office-flex: Like a traditional hybrid model, OneTrust “Office-flex” employees may be asked to work in an office periodically if they are within a commutable distance to a OneTrust office. This includes coming into the office for our Company Kickoff, Company All Hands, and other larger company events. Beyond that, we give our leaders and teams the flexibility to set additional guidelines based on the nature of your role.
  • Location-flex: Similar to other companies’ remote policies, for OneTrust “Location-flex" roles, you will primarily work from your home office location. However, you may be required to travel to our OneTrust offices or customer sites periodically based on the nature of your role.

Each role may have specific requirements, so we encourage you to verify the location of the role with your recruiter during your first interview.


As an employee at OneTrust, you will be part of the OneTeam. That means you’ll receive support physically, mentally, and emotionally so that you can do your best work both in and out of the office. This includes comprehensive healthcare coverage, flexible PTO, equity stock options, annual performance bonus opportunities, retirement account support, 14+ weeks of paid parental leave, career development opportunities, company-paid privacy certification exam fees, and much more. Specific benefits differ by country. For more information, talk to your recruiter or visit onetrust.com/careers.


Check out the following to learn more about OneTrust and its people:

Your Data

You have the right to have your personal data updated or removed. You also have the right to have a copy of the information OneTrust holds about you. Further details about these rights are available on the website in our Privacy Overview. You can change your mind at any time and have your personal data removed from our database. In order to do this you must contact us and let us know you wish to be removed. The request should be made on the Data Subject Request Form.

Our Commitment to You

When you join OneTrust you are stepping onto a launching pad — the countdown has begun. The destination? A career without boundaries working alongside a diverse and inclusive crew who is passionate about doing meaningful work. As a pioneer, your voice and expertise will help chart the direction of an entirely new industry — Trust. Our commitment to putting people first starts with you. Your growth is part of the mission. Our goal is to give you the power to embark on the next phase of your uniquely, unique career

OneTrust provides equal employment opportunities to all employees and applicants for employment and prohibits discrimination and harassment of any type without regard to race, color, religion, age, sex, national origin, disability status, genetics, protected veteran status, sexual orientation, gender identity or expression, or any other characteristic protected by local laws.