Your mission
Responsibilities:
The Bliq consumer app has already achieved a successful launch, garnering a strong base of over 80,000 early adopters. Your role is pivotal in advancing it to the next level. Your responsibilities will include:
- Developing and executing comprehensive growth strategies to expand the active user base as well as engagement.
- Implementing scalable marketing initiatives to attract and retain users effectively.
- Refining and championing our brand across marketing, media, and other strategic channels.
- Analyzing market trends to position our product effectively against competitors.
- Managing budgets and forecasts to ensure the efficient allocation of resources towards growth initiatives.
- Cultivating partnerships and collaborations to increase product visibility and user adoption.
- Establishing an initial, highly efficient marketing organization within Bliq.
- Regularly reporting on growth metrics, insights, and strategic adjustments as a key member of the leadership team.